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Frequently Asked Questions

We're here to help! Find answers to everything you need to know about Swoollies. Can't find what you're looking for? Drop us an email – we're always happy to help.

Sizing & Fit

Finding your perfect fit is easy – we've made it simple so you can get straight to the cosy part!

What sizes do your socks come in?

We offer two sizes to fit everyone comfortably. For ease of use, we also provide this size chart on every product page!

 UK Size EU Size US Size
5 - 9 38 - 43 6 - 10
10 - 14 44 - 48 11 - 15

Between sizes? We recommend sizing up for that extra roomier, comfier fit – your feet will thank you!

Are your socks unisex?

Yes! Our Swoollies are designed to be unisex and work beautifully for everyone. We believe great socks shouldn't be gendered – just cosy, comfortable, and perfect for all feet.

How do I know what size to get?

It's simple – just pick your usual UK shoe size! If you wear UK 7 shoes, go for UK 5-9. If you wear UK 12 shoes, go for UK 10-14. If you're between sizes, we recommend sizing up. Still unsure? Email us at info@swoollies.co.uk with your shoe size and we'll help you choose!

I'm between sizes — what should I do?

We recommend sizing up for a roomier, comfier fit! The beauty of our Merino wool blend is that it adapts and molds to your unique foot shape – so a slightly larger size will still fit snugly without any sagging. Plus, who doesn't love a bit of extra cosiness?

Will they fit wide feet or high arches?

Absolutely! Our socks are designed with gentle stretch that adapts to your unique foot shape. Whether you have wide feet, high arches, or anything in between, they'll hug your feet comfortably without feeling tight. The natural elasticity means they fit beautifully and stay comfortable all day long.

Will they shrink in the wash?

Not if you follow our care instructions! Always wash in cold water (30°C or below) and air dry flat – never use hot water or a tumble dryer. Our special blend is designed to maintain its shape beautifully when cared for properly. See our Care Instructions for all the details.

Do they stay up or slide down?

They stay up beautifully! Our crew-length socks are designed with gentle stretch that keeps them comfortably in place throughout the day – no cutting into your legs, no sliding down into your shoes. Just the perfect, stay-put fit that you can forget about (in the best way!).

Materials & Quality

Every pair is crafted with care using premium materials – here's what makes Swoollies so special!

What are your socks made from?

Each pair of Swoollies is crafted from a carefully balanced blend designed for maximum comfort, durability, and performance:

  • 50% Merino Wool: Nature's softest fibre, breathable and warm without the itch. Keeps your feet comfy whatever the weather.
  • 37% Acrylic: Adds bounce, colour, and softness that lasts wash after wash — so your socks stay vibrant and plush.
  • 10% Polyamide: Extra strength where you need it most. No more holes, just longer-lasting socks that reduce waste.
  • 3% Elastane: Gentle stretch that hugs your feet perfectly — no sagging, no slipping.

Special features: Reinforced heels and toes for extra durability, cushioning everywhere for all-day comfort, and seamless toes finished by hand for a smooth, irritation-free fit!

What does RWS-certified Merino wool mean?

RWS stands for Responsible Wool Standard – a certification that ensures our Merino wool comes from farms that practice responsible land management and respect animal welfare. It means our wool is ethically and sustainably sourced, which is something we're really proud of! You can feel good knowing your Swoollies are made with care for both people and planet.

Are your socks itchy?

Not at all! Merino wool has much finer, softer fibres than traditional wool, making it incredibly gentle against your skin. There's absolutely no itchiness – just pure, luxurious comfort. Even people who typically can't wear wool love our Swoollies!

Do they smell after wearing?

Nope! Merino wool is naturally antimicrobial and odor-resistant, which means you can wear your Swoollies multiple times between washes without any whiff. It's one of the amazing superpowers of Merino wool – your feet stay fresh and happy all day long!

Are they safe for sensitive skin?

Yes! Merino wool is naturally hypoallergenic and gentle on sensitive skin. The soft, fine fibres won't irritate, and the natural moisture-wicking properties help keep your skin dry and comfortable. Many of our customers with sensitive skin tell us Swoollies are the only socks they can wear comfortably all day!

Care & Washing

A little love goes a long way – here's how to keep your Swoollies soft and cosy for years!

How should I wash my socks?

Follow these simple steps to keep your Swoollies in perfect condition:

  • Wash in cold water (30°C or below)
  • Use wool-specific detergent
  • Turn them inside out for extra protection
  • Hand wash or use a delicate/wool cycle
  • Never use bleach or fabric softener
  • Never put them in the tumble dryer!
  • Air dry flat on a clean towel or drying rack

See our full Care Instructions for detailed step-by-step guidance.

Can I put them in the washing machine?

Yes! Machine washing is perfectly fine and super convenient. Just use a delicate or wool cycle, cold water (30°C or below), and turn them inside out. We recommend popping them in a mesh laundry bag for extra protection. It's that easy!

Can I tumble dry them?

No! Never use a tumble dryer – the heat will shrink the Merino wool fibres and damage your socks. Always air dry flat on a clean towel or drying rack, away from direct heat sources like radiators or direct sunlight. We know it takes a bit longer, but your Swoollies will thank you by lasting for years!

Will they shrink or lose shape?

Not if you care for them properly! Our special blend is designed to maintain its shape beautifully when washed in cold water and air dried flat. Hot water and tumble drying are the enemies of wool – avoid those and your Swoollies will stay perfect wash after wash.

Do I need to use special detergent?

Yes, we recommend using a wool-specific detergent. Regular detergent can be too harsh for Merino wool fibres and may damage the natural properties that make your socks so special. Wool detergent is gentle, helps maintain softness, and keeps your Swoollies in top condition. You can find wool detergent at most supermarkets or online!

How often should I wash them?

Thanks to Merino wool's natural antimicrobial and odor-resistant properties, you don't need to wash after every wear! Generally, you can wear them 2-3 times (or even more!) before washing. Just air them out between wears. This is better for the socks, saves you time and energy, and is kinder to the planet. Win-win-win!

Can I wear them more than once between washes?

Absolutely! That's one of the best things about Merino wool. Wear them multiple times, air them out between wears, and wash only when they actually need it. Your Swoollies will stay fresh and lovely, and you'll save water, energy, and time. It's one of the reasons we love Merino wool so much!

Shipping & Delivery

Fast, free, and reliable delivery across the UK – getting your Swoollies to you is our priority!

Where do you ship from?

We ship from the United Kingdom, sending out cosy Swoollies to happy feet across the country!

Where do you ship to? Where do you deliver?

We currently ship within the United Kingdom only. This means no customs delays, no unexpected fees, no international hassles – just straightforward, reliable delivery from us to yours!

Do you ship internationally?

Not at the moment – we currently ship within the UK only. We're hoping to expand internationally in the future, so stay tuned! If you're outside the UK and would love to get your hands on some Swoollies, drop us an email at info@swoollies.co.uk and we'll let you know when we start shipping to your country.

How long does delivery take?

We work Monday to Friday and do our very best to dispatch orders the same day if placed before 10am, or the next working day. Orders placed after 10am on Friday will be shipped on Monday. Once shipped, delivery typically takes 2-3 working days via Royal Mail Tracked service. You'll receive a tracking number as soon as your order ships so you can follow its journey!

How much is shipping? How much does delivery cost?

Shipping is completely free on all UK orders! No minimum purchase required, no hidden fees, no surprises. We believe everyone deserves a little extra cosiness without the extra cost. Just pure, simple, free delivery to your door.

Can I track my order?

Yes! Once your order ships, you'll receive an email with a Royal Mail tracking number. You can use this to monitor your parcel's journey right to your door. It's really satisfying to watch your Swoollies get closer and closer!

I haven't received my order — what should I do?

Don't worry – here's what to do:

  • Check your tracking information to see the delivery status
  • If it shows as delivered but you haven't received it, check with neighbors or your building's reception
  • Sometimes parcels are left in safe places around your property
  • Still missing? Contact us at info@swoollies.co.uk and we'll investigate with Royal Mail and sort it out for you

We've got your back!

Returns & Exchanges

Your happiness matters most – if they're not perfect, we'll make it right!

What is your return policy?

We offer a generous 90-day satisfaction guarantee! If you're not completely delighted with your Swoollies, you can return them for:

  • Full refund to your original payment method
  • Exchange for a different size or style
  • Instant store credit to use whenever you're ready

Important: We want you to try them on at home just like you would in a shop – but they need to be in resellable condition (not worn hard for days). Items must be clean, unwashed, with tags attached. If you've accidentally removed tags but never wore them, that's fine – just let us know!

See our full Satisfaction Guarantee for all the details.

How do I return or exchange an item?

It's a simple process:

  1. Email us at info@swoollies.co.uk with your order number
  2. Let us know what you'd like to return or exchange
  3. Send us photos so we can quickly assess the condition
  4. Once approved, we'll send you your return label, return instructions and packing guidelines
  5. For exchanges, we'll wait to receive your return before sending out the new item
Do you offer free returns?

We provide prepaid return labels for all returns to make the process as smooth as possible. For exchanges (different size or colour), returns are completely free. For refunds, we deduct £3.95 from your refund to cover return shipping costs.

If something's not quite right due to a fault or mistake on our end, we'll absolutely cover all costs whether you'd like a refund or exchange. Simply email us at info@swoollies.co.uk with photos and your order number so we can assess the issue, and we'll take care of everything from there.

How long does a return take to process?

Once we receive and inspect your return, here's what happens:

  • Refunds: Processed within 7-10 working days to your original payment method
  • Exchanges: Your new item ships out within 1-2 working days
  • Store credit: Issued instantly and ready to use right away

You'll receive an email confirmation when everything is processed!

Can I return gifted items?

Yes! If you received Swoollies as a gift and they're not quite right, you can return them for an exchange or store credit. Just email us at info@swoollies.co.uk and we'll help you find the perfect pair or set you up with store credit to choose something you love!

What if I received the wrong item or a faulty pair?

We're so sorry if that happens! Contact us immediately at info@swoollies.co.uk with photos of the issue. We'll arrange a replacement or full refund right away, and we'll cover all return shipping costs. Your satisfaction is our absolute priority, and we'll make it right!

Gifting

Spread the cosy love – our gift boxes make the perfect present for anyone!

Do you offer gift options?

Yes! We offer beautiful gift boxes that are perfect for any occasion. Each box contains 6 pairs of our premium Merino wool socks, beautifully presented and ready to gift. You can also add a personalized gift message for any order!

What does the packaging look like?

All our orders are packaged with care in protective materials to ensure they arrive in perfect condition. Our gift boxes are especially beautiful – handcrafted and presented with tissue paper, ribbons, and thoughtful details. They're designed to make opening them a special experience!

What makes your gift boxes so special? What do they include?

Each gift box includes 6 pairs of our premium Merino wool socks in a curated selection. We offer 3 beautiful designs, with 2 pairs of each design in every box. The socks are presented in a handcrafted box with tissue paper, ribbons, and a gift card – all beautifully arranged and ready to gift. If you'd really love a specific combination of designs, email us at info@swoollies.co.uk and we'll do our best to accommodate your request!

Can I add a gift message?

Yes! In your cart, simply click "Make it a gift" and you can enter your personalized message on a custom note card. We'll include it beautifully presented with your order.

If you need to change your gift message after ordering, contact us quickly at info@swoollies.co.uk and we'll do our best to update it before shipping.

Do prices appear in the package?

No! We never include prices or invoices in gift packages. Your gift will arrive beautifully presented without any pricing information – just pure, thoughtful gifting.

Can I send socks directly to the recipient?

Absolutely! Just enter the recipient's address as the shipping address during checkout, and we'll send your gift directly to them. Don't forget to add a personalized gift message in your cart so they know who sent them such a lovely surprise!

How do I order multiple gift boxes with different messages?

When ordering multiple gift boxes, you can include all the details in the gift message field using this format:

Gift Box 1:
Recipient Name: [Name]
Recipient Size: [Size]
Message: [Your message]

Gift Box 2:
Recipient Name: [Name]
Recipient Size: [Size]
Message: [Your message]

If you're ordering lots of gift boxes, you can simply note in the message that you'll send the details via email, then send them to info@swoollies.co.uk. We're happy to help make it easy for you!

Sustainability & Ethics

We care about our planet and the people on it – here's how we're making a difference!

Are your socks eco-friendly?

Yes! Merino wool is a natural, renewable, and biodegradable fibre. Our socks require less frequent washing (thanks to wool's natural antimicrobial properties), which saves water and energy. We're committed to sustainable practices and are always looking for ways to reduce our environmental impact.

What certifications do you use?

Our Merino wool is RWS-certified (Responsible Wool Standard), which ensures it comes from farms that practice responsible land management and respect animal welfare. This certification guarantees our wool is ethically and sustainably sourced.

Are your materials cruelty-free?

Yes! Our RWS-certified Merino wool comes from farms that adhere to strict animal welfare standards, ensuring the sheep are well cared for and treated ethically throughout the entire process.

What about your packaging – is it sustainable?

Yes! We're proud to source all our packaging from eco-friendly UK suppliers, ensuring everything is either recyclable or compostable. We're committed to minimizing our environmental footprint at every step – from our socks to what they arrive in!

Where are your socks made?

 

We design every pair of Swoollies right here in the UK and craft them with love in Ukraine. Every pair is made using our premium RWS-certified Merino wool and traditional wool-crafting techniques that have been perfected over generations. Made with genuine care, uncompromising quality, and deep respect for people and our planet. Beautiful socks made the right way, with genuine care in every stitch.We’ve created socks that feel like a hug and wear like a dream.


Ordering & Payment

Quick, easy, and secure – ordering your Swoollies is a breeze!

How can I place an order for a gift?
It's easy! Just follow these steps:
1. Visit our gift box page
2. Select your size and how many you'd like
3. Click "Make it a gift" if you want to add a personal message
4. Click "Add to Cart"
5. Click "Checkout" and follow the simple steps
Need a hand at any point? Email us at info@swoollies.co.uk and we'll guide you through every step!
What payment methods do you accept?

We accept all major credit and debit cards (Visa, Mastercard, American Express), as well as Apple Pay, and Google Pay. All payments are processed securely through Shopify's encrypted payment system, so your information is always safe.

Can I edit or cancel my order?

If you need to edit or cancel your order, contact us immediately at info@swoollies.co.uk with your order number. If we haven't shipped it yet, we'll do our best to make the changes or cancel it for you. Once it's shipped, we can arrange a return or exchange instead.

Do I need an account to order?

No, you can checkout as a guest! However, creating an account makes it easier to track orders, view order history, save your payment information for faster checkout, and be the first to know about new releases and special offers. It's completely up to you!

Where is my order confirmation?

You should receive an email confirmation immediately after placing your order. If you don't see it, check your spam or junk folder – sometimes it ends up there. Still can't find it? Email us at info@swoollies.co.uk and we'll help you track it down!

How can I apply a discount code?

During checkout, you'll see a field labeled "Discount code". Simply enter your code there and click "Apply." The discount will be reflected in your order total before you complete payment. Easy! Need a hand? Simply email us your discount code at info@swoollies.co.uk and we'll apply it for you!

Still Have Questions?

We're here to help! If you can't find the answer you're looking for, just drop us an email and we'll get back to you as soon as possible.

Email us: info@swoollies.co.uk

We typically respond within 24 hours. Your happiness is our priority! 💝